Wortschleife | Evonik Nutrition & Care
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Evonik Nutrition & Care

Sustainability report | Text creation and editing

 

PDF download of complete brochure

 

 

Client

LIEBCHEN+LIEBCHEN Kommunikation GmbH, Frankfurt a. M.

 

Task

Our assignment was to write a comprehensive sustainability report in English for Evonik’s Nutrition & Care division. This included:

 

  • in-depth familiarization with the topic of amino acids in animal nutrition,
  • extensive research into various sustainability aspects, 
  • close collaboration with the Evonik and LIEBCHEN+LIEBCHEN project teams,
  • editorial work and copywriting of the report.

 

The result is a 172-page compendium. This report is particularly special in that Evonik’s animal nutrition products make a measurable contribution to important global sustainability issues of our time, from the concept of the ecological footprint to biodiversity, freshwater consumption and fishing.

 

The goal was to provide a scientifically sound overall picture of these topics presented in magazine style, and thereby accessible to non-expert readers. The first task was to develop a frame of reference for the company’s activities on the basis of independent sustainability standards—the Planetary Boundaries and the UN Sustainable Development Goals—before exploring the individual issues and Evonik’s specific contribution. 

 

Over the course of this major project, we acquired extensive expertise on the subject of sustainability and reporting. We’re truly delighted with the result.

 

The report was submitted to the United Nations as a best-practice proposal.

 

Target group

Customers of Evonik Nutrition & Care, interested laypersons

 

LIEBCHEN+LIEBCHEN

The Wortschleife has been closely collaborating with the LIEBCHEN+LIEBCHEN advertising agency for several years now. Together, we’ve provided project support for clients including Lufthansa Systems, Albatros Insurance/Deutsche Post, WeylChem International and AirPlus International.

 

 

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